Posts

Excellent Marketing Strategy!

Image
While the launch event of the new OnePlus 6T was about to take place on 30th October, 2018, Xiaomi marketing team had other marketing strategies in mind. There were two marketing strategies undertaken by them which were terribly and undoubtedly on the mark. Firstly at the launch event, which was taking place at Indira Gandhi Stadium in New Delhi where they installed this huge advertisement at the entrance of the event. Have a look! On the very day, Xiaomi launched a new smart phone device POCO F1 which they claim to be the flagship killer, a direct one to one challenge to the new OnePlus on the market. Just look at their brand mantra “DO THE MA+H” and notice the Plus logo instead of T which is  clearly taking a dig at the price rupees 20,999 of Poco as compared to rupees 37,999 of OnePlus 6T. By the way, at the time of this ad, the price was not revealed but it was obvious to be rupees 31,000 or more so you get the smartness. The se...

Let's Become Wealthy

Let’s beat the middle-class crises together and see how we can become wealthy. Being wealthy is not the same as being rich. If you spend all your incomes, you’re only living rich, not getting wealthier. I  am writing this from purely what I have seen practically, my little research on managing corporate finances and my extreme urge to secure myself financially. Now are there are two ways of how people can interpret the purpose of the article. If your motive is to make surplus cash to spend money on good-life, that is portraying yourself rich, then you won’t probably make it. On the other side, if your goal is becoming financially secure, you are likely to attain it. NOTE: This article is written with an assumption that its readers belong to the working-class. Spending habits play an important role in transforming your typical financial state into an exceptional one and that will be the topic in the limelight. One quality wealthy people possess is, whatever the...

Perfect guy for my daughter!

I grew up with a visualized dream of getting married to a 'Pari' as every other straight guy does. Prior to sitting in a mandap and hearing to chanting mantras recited by pandit ji, I had to climb big mountains, crawl through narrow tunnels and bump into many obstacles of life. Now after going through all this I realize the mountains weren't high but the narrow tunnel were extremely narrow and I bumped into an obstacle too big to get over. My name is Nadees Duka. I was born in a semi-orthodox Maharashtrian Hindu family, yet a modern one! I'm graduated. I pursued Bachelor In Commerce from Jashbhai Maganbhai Patel College of Commerce with average marks! Thenceforth, I do 9-5 job in a multi-national company! Fortunately, I earn better than my fellow batchmates. RS 54,000 as basic salary. Perhaps, I feel, it is good payment for a BCom graduate in his second year of service. Engineers/Doctors doesn't earn as much. It was 24th July, 2014 and I was having my lunch i...

The Inevitable Struggle Of Life

We all want to live a life which is free from pain, free from hardships, full of happiness, hush, carefree etc. We all want healthy relationships and of course a hefty bank balance. But all of it is vague and ambiguous. Rather than asking what do I want, ask yourself, how much struggle are you willing to do to get what you want? How much hardships are you expecting to come on your way while achieving what you want? To witness the triumph of your life, you need walk through the path of hot ember coal. We get life for free ; we didn't do anything to come into existence. No matter how many hardship we incur in, they are free and in a way it is an extraordinary bargain. Devote yourself to an idea; struggle on it; overcome your fears and smile. Don't forget you're struggling for you dream. Live your dreams. Do not struggle for the boodle balance in the bank, rather, struggle for a happy and a healthy life. Else, there will a phase in your life when you will have time, when y...

Distinct: You and me.

The moment growth and development of the fetus begins, one remarkable and miraculous history is happening. By few weeks of gestation, the placenta and fetal circulation is complete and the parts of the fetus appear. Astonishingly which make each one of us unique and incomparable to any other human being become clear; and it’s our fingers. Isn't it outlandish that your finger prints are just yours. No one on this round planet has finger prints as yours or there is no set similar to yours? How come your finger prints are different than the person sitting besides you or standing in front of you? Have you ever scrutinized your finger prints? Have your mind ever crossed a thought that how these lines, ridges and arches makes you superior than any of the hi-tech technology invented? These lines are a special and are peculiar from of identification of an individual. They serve as a pretty reliable form of Identification. It cannot be forged or reproduced by anyone in any manners. Some...

The Fresh Crush (Fiction)

 It was hot summer day in midst May and sun was scorching with all it's strength. It was 9AM in the morning and I was waiting to board my flight to Riyadh in the waiting lounge of Chatrapti Shivaji International Airport, - Terminal 2 of Mumbai. Suddenly, a pretty girl whose hair was the color of a midnight during a dark winter night with moon hanging as a wraith-silver disc. It lay back in curls from her delicate ears. Her deep sea colored  eyes shone with mischief as she bit back a breathtaking smile. She scrunched up her nose and gave in to pealing laughter as her friend cracked joke. Soon, the laughter died, but its aftermath sat upon her luscious lips. She had an oval flawless face. The lithesome girl adjusted her hemline of her abaya and pulled it down as it had ridden up showing of her denim jeans. In her black abaya, she was like springtime come alive in these heated days of summer. "Passengers are requested to move to gate number 71 to board flight number SV748 to...

New Day ; New Chapters

I've been read this book called "The Thousand Splendid Suns" by Khaled Hosseini. It inspires and motivates me not because I've been through the lifetime but it made lots of thoughts and things prevail in to my 2 gram brain.  The thoughts struck me weren't the unnecessary ones but those were a part of history. My history ; My past ; My life. I believe in 'Every day is a brand new day'. What happens the previous day could never repeat today. The basic life cycle like waking up in the morning, eating, dressing, college routine may remain same but in reality no day can be exactly alike the other days. We do different things, different actions, we may feel different emotions, speak different words or even a different languages. As soon as you close your eyes in the night, one chapter of your life is over. Waking up on another sunrise corresponds to completely new chapter of life. So basically nights flip chapters of our life and regulates it as demanded by ...